Water Parks
Pro Forma Advisors have led a variety of market analysis and feasibility projects for destination water parks around the world. Our work focuses on determining key market demographics, available markets, major competitive facilities, proposed developments, and international benchmarks to project attendance. Services also included impact impact analysis and appraisals for a variety of public and private clients.
Project Experience
Location: Hainan, China
Client: Ivy Captial
Planning Services: Market and Financial Analysis
Pro Forma Advisors were retained to evaluate the development of a Discovery Rainforest Resort concept in the Hainan Yanoda Rainforest Cultural Tourism Zone that would include the development of new Discovery Garden and Jungle attractions, the Discovery Rainforest and Jungle Hotels, as well as a non-IP branded boutique hotel, RD&E, lagoon area, and related amenities. The project is regarded as one of the top 12 projects in Hainan tourism by the provincial government. While Hainan Island is well known for its tourism, the project has the potential to create a “first of its kind” development that includes unique synergies between Yanoda and the Discovery brand. A key component of the development is a new water park hybrid concept that blends both wet and dry attractions as well as adventure elements within the natural setting of the Yanoda Rainforest.
Location: Confidential
Client: Crystal Lagoons US Corp.
Planning Services: Market and Financial Analysis
Crystal Lagoons developed the Public Access Lagoon (PAL) attraction concept based on large scale (3- to 10-acre) water bodies that have the quality of water of a swimming pool, which historically have only been developed as amenities to enhance resort and residential projects. Crystal Lagoons retained Pro Forma Advisors to create a financial model to evaluate the PAL, which would be developed and operated as a stand-alone commercial attraction. The PAL would be used ago anchor mixed-use developments by enhancing the value of surrounding real estate. Crystal Lagoons announced the development of an entertainment district in Glendale, Arizona that utilizes the PAL development concept.
Location: Shanghai, China
Client: Shanghai LuJiaZui (Group) Co., Lt
Planning Services: Market and Financial Analysis
The Shanghai Lujiazui Group retained Pro Forma Advisors to evaluate the water park component of the WintaStar development, one of the world’s first integrated alpine-themed indoor resorts featuring the world’s first Olympic grade indoor ski slopes. It will offer residents and visitors with year-round access to winter sports activities and entertainment. As part of the development, the facility will also include an indoor and outdoor water park, spa, and beach club attraction anchor.